NEW YEAR’S RESOLUTION #1: Utilize Social Media
December is always an exciting time filled with holidays, family, and fun. Yet somehow we forget how many up and coming young professionals enter into the business world at this time each year. Many of us overlook that December is also a time when hundreds of thousands of students graduate from college, and look to take their first step into a much bigger world.
Tags: Advertising Agency Orlando, Branding & Strategy, Build Awareness, Create Affinity, Define Your Brand, Develop Analytics, Digital Marketing Strategy, Generate Action, Marketing, Mobile Marketing, Orlando Advertising Agencies, Orlando Advertising Agency, Orlando Web Design, Orlando Website Design, Search Engine Optimization, Search Marketing, SEO, Technetium
Ever Tried To Take Out Your Own Gall Bladder?
Recently, marketing guru Al Ries posted an article on AdAge.com asking “Do You Have Everything Except a Marketing Strategy?” It’s a great read focused on the strategies (or lack thereof) of large cap companies and political candidates as they work to increase sales or votes but it doesn’t really address the strategic challenges entrepreneurs face every day. Specifically, small businesses rarely have the stratified corporate structures of a Fortune 500 conglomerate or a presidential campaign, so his advice against top management developing the corporate strategy doesn’t mesh with the realities of smaller firms since “top management” and the “marketing team” can typically be one and the same. (more…)
Tags: Branding & Strategy, Build Awareness, Consumer Package Design, Create Affinity, Define Your Brand, Develop Analytics, Generate Action, Marketing, Orlando Advertising Agency, Orlando Web Design, Orlando Website Design, Technetium