Google eCommerce Tracking (not tracking) in AspDotNetStorefront
Last week an industry partner that specializes in PPC management with AspDotNetStorefront was having an issue with one of their new client’s websites. They brought us into the mix to review and diagnose the client’s site to resolve why Google’s ecommerce tracking code wasn’t registering all customer orders, rather just some orders intermittently.
After speaking with the storeowner, it was apparent he was equally as frustrated by the tracking code not working. After all they are trying to measure the success of a PPC campaign and not getting the right data. That’s frustrating for everyone.